Essence | 多乐士2020年色彩趋势“本质”
展望我们的工作、生活和数字世界的联系,多乐士对2020年的颜色预测关注的是我们赖以生存的基础。家比以往任何时候都更像是一个远离外部世界需求的庇护所,我们渴望暂停下来,重新与对我们最重要的东西联系起来,这反映了明年色彩趋势的总主题——本质。
Looking at the relentless pace of our work, lives, and connection to the digital world, the Dulux Colour Forecast for 2020 focuses on that which grounds us. More than ever, the home is a sanctuary from the demands of the outside world, and our desire to pause and reconnect with what matters to us most reflects the overarching theme for the next year’s colour trends – Essence.
创意总监Bree Leech & 传播经理Andrea Lucena-Orr与环境的联系——以及对环境的迅速关注——也影响了2020年的预测。这些色调融合了柔和的中性和柔和的明亮,取材于自然界。多乐士色彩与传播经理Andrea Lucena-Orr说:“这些色彩趋势受到我们周围世界正在发生的事情的影响。随着人们对心理健康的关注越来越多,健康运动继续获得动力,对自然物质的重视也在不断增强。”
A connection to the environment – as well as a rapidly growing concern for it – has also influenced the 2020 forecast. Bringing together gentle neutrals and muted brights, these tones are taken from the natural world. “These colour trends are influenced by what’s happening in the world around us,“ says Andrea Lucena-Orr, Dulux Colour and Communications Manager. “With more focus on mental health, the wellness movement continues to gain momentum, as does an emphasis on natural materiality.“
在这里,多乐土推出了关键色系:培育、回归、在地、放纵——想想长寿和对自然的重新欣赏——这些颜色代表了当前社会趋势和全球运动的本质。
Here Dulux unveil the key palettes: Cultivate, Comeback,Grounded, and Indulge – think longevity and a renewed appreciation for nature – these colours represent the essence of current social trends and global movements.
培育
Cultivate随着人们对自然环境和个人健康的日益重视,Cultivate色系中加入了天然绿色,并融入了金合欢、灰蓝色和李子的色调。人们越来越多地在家居空间中赞美自然,种植自己的食物,并与室内植物造型,以及种植的绿色层次,从深玫瑰色的绿色到金色温暖的羊毛,有助于将室外引入家庭空间并放松我们的心情。An increased appreciation for our natural environment and personal wellbeing has informed Cultivate, with its palette of natural greens, that dips into wattle, grey-blue and plum hues. We celebrate nature more and more in the home space by growing our own food, and styling with indoor plants, and the layers of green in Cultivate, from deep Rosseau Green to the golden Warm Woollen, help to bring the outside in and relax our home spaces.
Andrea说:“这种色调和纹理很容易搭配,有一种温暖的感觉,真正传达了‘家’的本质。”“它们看起来很漂亮,搭配着原始的中性色调木材、天然石材和透明的彩色玻璃。”
“The colours and textures in Cultivate are easy to work with and have a warmth that really conveys the essence of “home”,“ says Andrea. “They look beautiful paired with raw, mid-tone timbers, natural stone and transparent, coloured glass.“
回归
ComebackComeback色系跨度新鲜和活力的色调蓝绿色,天蓝色和琥珀突出暖色调的勃艮第,锈和粘土。这些自信的、以复古为主的色调向标志性的设计时代致敬,从工艺美术到中世纪的现代主义,再到上世纪80年代。Comeback spans fresh and invigorating shades of blue-green, azure and amber highlighted by warm tones of burgundy, rust and clay. These confident, predominantly retro hues are a nod to iconic design eras, from Arts and Crafts to mid-century modernism, and through to the 80s.
调色板反映了当前消费者对复古与现代混搭风格的偏好。你可以想象这些色调点缀在一个富有曲线的天鹅绒沙发上,辅以带有黑色口音的艺术品。
The palette is a reflection of the current consumer penchant for styling with a mix of vintage and contemporary pieces. One can imagine these shades adorning a rich velvet sofa with curved lines complemented by an artwork with black accents.
Andrea说:“在这个调色板中,海洋色调有一种轻盈和流动的感觉,体现了创造力和冒险精神,而温暖、朴实的色调则增添了舒适感。这是一个理想的背景,将不同时代的家具——从世纪中叶到80年代——以优雅优雅的形状组合在一起。”
“There’s a lightness and fluidity to the ocean tones in this palette that speak of creativity and adventure, while the warm, earthy shades add cosiness,“ says Andrea. “It’s the ideal backdrop to combine furniture from different eras – from mid-century through to the 80s – in elegant and refined shapes.“
在地
Grounded随着我们越来越在意自己对世界的影响,我们对奢侈品的观念也发生了转变。Grounded色系代表了对工艺、寿命、真实性和低调之美更大的欣赏——反映了我们的新价值所在。As we become more mindful about our impact on the world, our idea of luxury has shifted. Grounded represents a greater appreciation for craftsmanship, longevity, authenticity and understated beauty – reflections on where our new values lie.
Andrea说:“我们预计2020年的色调会更丰富,Grounded就是一个完美的例子。它有一种柔和、中性的感觉,给人一种放松的感觉,金色和珊瑚增添了奢华感。”
“We’re seeing a more tonal palette for 2020, and Grounded is a perfect example,’ says Andrea’ It has a soft, neutral feel that creates a sense of relaxation in a space, with gold and coral adding touches of luxe.“
放纵Indulge浪漫主义和怀旧是Indulge的强烈主题,是对当前放松、梦想和旅行欲望的回应。丰富的紫红色,茄子色,土褐色,褪色的赤陶土和灵感来自于70年代的迪斯科软珊瑚色和装饰艺术都包括在这个系列中。Romanticism and nostalgia are strong themes of Indulge, a palette that responds to the current desire to unwind, dream and travel. Rich burgundy, eggplant, earthy browns, faded terracotta and soft corals inspired by ‘70s disco and art deco are all included in the collection.
Andrea说:“这种调色板不适合胆小的人——它充满戏剧性,令人兴奋,肯定会给主卧室、餐厅或客厅增添一抹惊艳的色彩。粉色是过去几年的主打色,但它的色调更中性,接近古铜色,旁边是一朵温暖的、布满灰尘的玫瑰。”
“This palette is not for the faint-hearted – it’s dramatic and exciting and is guaranteed to add wow factor to a master bedroom, dining room or living room,“ says Andrea. “Pink, a key colour of the last few years, makes an appearance, but in a more neutral tone that’s closer to tan, alongside a warm, dusty rose.“
Indulge其中的色调自然柔和,但为空间增添了个性。他们最适合复古的空间,居住在里面有放纵的感觉和戏剧性。
The shades in Indulge are soft in nature but add personality to a space. They are best suited to vintage, lived-in interiors that feel indulgent and dramatic.
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